STRATEGIX SALES

Over the last 20 years, we've helped some of the worlds leading events companies grow their sponsorship revenues from less than ten percent of total revenue to over 70% while significantly growing attendee revenues across many formats.

 

Markets and Formats

We’ve worked in countless sectors and in most geographic regions in every imaginable format - both in person and virtually. We deeply appreciate all factors that drive revenue success, sustainability, and fracture points that limit success. 

 

We understand how to position events. We know how to convey appropriate value messages to attract the right audiences and to appeal to the most valuable and suitable solution providers.

 

Our Approach

We consider the strength of the brand and its position in the marketplace. From there, we advise clients on how to form and structure their sales teams. 

• Help develop the most effective sales process,

• Calculate the best allocation of sales resources,

• Assess which sales attributes are necessary,

• Identify what skill sets the sales leader requires,

• Advise on the most effective formats considering subject matter evolution, seniority of the target audience and complexity of solutions, balancing the needs of both the buy and sell side to improve sustainabilit

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Results

• Drive sales revenues by ensuring the sales process is optomised for both inbound and outbound activities.

• Maximise individual event and sales person results through improved sales conversion rates and allocation discipline.

• Improve salesperson retention and sales manager effectiveness by ensuring the correct management span of control and sales structures.